How Fundraisers Can Raise More on iDonate

Well done on setting up your iDonate fundraising page! Now it’s time to get it out there, to get the donations rolling in.

There are lots of ways that you can promote your fundraising page, from utilising social media and QR codes, to securing media coverage for your fundraiser. Below are some tips and suggestions on how to best utilise the mediums available to you, so that you can raise more for your chosen cause. Have a question on any of the below? Email our Support Team on helpdesk@idonate.

Promoting Your iDonate Page on Social Media

Social media is a great way to promote your fundraising page to others. It’s a free, quick and easy tool and if used effectively, your fundraiser can reach a lot of people. From our experience, those who use social media to promote their iDonate fundraising pages raise more than those who don’t. 

iDonate make it easy to share your fundraising page to most social media platforms, where possible. Just go to your fundraising page and hit the share button to share it via a range of social channels, including Facebook, WhatsApp, Twitter, Linkedin and email.

1) Click the share button on your personal fundraising page

2) Click on the channel that you would like to share your page through, for example a WhatsApp message.

Sharing Your iDonate Page - A Step-by-Step Guide

Click on a tab below to get a step-by-step guide to sharing your iDonate page via WhatsApp, Facebook, Twitter, LinkedIn or email.

Sharing Your iDonate Page on Instagram and TikTok

10 Tips to Raise More From Social Media

Before you share your page, ask a few friends or family members to make a donation, to get the ball rolling.

A fundraising page will attract more donations when others have already led the way. It also helps people to have trust in a page!

Be sure to share your page often (at least once a day) as posts quickly get pushed down people’s feeds! Consistent posting will help your to reach more people and in turn raise more.

Utilise as many different channels as possible – send emails to colleagues, use WhatsApp to share your page with family and friends, post to any social media channels that you use etc. The more channels you use, the more potential donors you will reach.

If you’re not familiar with using certain social media channels, enlist the help of friends, family, colleagues or your children who may be able to help!

Set a reminder for yourself to post at different times throughout the week and plan your post content ahead of time – this will help you to maintain momentum with your fundraising campaign when life gets busy.

People respond more to personal, authentic stories, so don’t be afraid to get personal in your posts and share why you are fundraising for your chosen cause.

Another great way to engage followers is to explain how their donation will help the cause and the impact this will have on the people that this cause supports.

It’s important to include a call to action in all of your posts, regardless of the content. By being very clear in what you are asking people to do – e.g. donate to your page, share your page with their network etc. – they will be more likely to take action.

Also be sure that your fundraising page link is included in your post or that you have told users where they can find it (e.g. in your Instagram bio). Make it as easy as possible for people to support your fundraiser!

Be creative with your social media posts and mix up your content to avoid people seeing the same post repeatedly. For example, share a video of yourself talking about your fundraiser and why you are doing it, share an update on your fundraising progress to date or do a thank you post to those who have supported your fundraiser so far.

Try to create a cascading effect on social media to reach as many people as possible. Ask friends, family members, neighbours and colleagues to share if they can’t donate, as this will help your page to potentially reach more donors.

If you are a member of any social media groups, e.g. a Facebook group or WhatsApp group then share your page here, if appropriate. Or ask the group admin if they can share your page on the group channel.

If you are part of a sports club, Rotary or Lions club, student society etc., why not ask the group leader if they can share your fundraising page through their social communication channels.

Other Ways to Promote Your Fundraising Page

How to Create a QR Code for Your Fundraising Page

QR codes are particularly useful for printed materials like posters, that don’t provide an option for a clickable link. By using their smartphone to scan your QR code, users will be taken straight to your fundraising page. You can also add QR codes to door letters, door signs/stickers or even paper coffee cups! Create a QR code for your fundraising page by following the steps below:

  1. Click the share button on your fundraising page
  2. Click the View QR Code’ option
  3. Click ‘Download’ This will download a PNG image of your QR code.
  4. Add this PNG image to your poster etc.
  5. Include a call to action e.g. ‘Scan the QR code to donate to my page!’

We hope that you found these tips useful. If you require further support with your fundraising page please email [email protected]

Happy fundraising!